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Posted by Margaret Farmakis on March 17, 2011

Give Your Emails Some Comic Relief

Margaret Farmakis

Tweet{lang: ‘en-GB’}In the spirit of Red Nose Day—fast approaching on Friday, 18th March—I’ve been thinking about what makes email funny. Other than two great cartoons (see below), which I have tacked to my office wall, I couldn’t really come up with much. Instead, I’d like to use this post to expound on a few ways [...]

Posted by Kath Pay on February 21, 2011

7 email marketing challenges for 2011| Video email returns | Pizza Express thinks outside the box

Kath Pay

Tweet{lang: ‘en-GB’}In this month’s Infobox: What are the challenges facing email marketers? We look at the latest trends and developments, including hotmail Active Views, Facebook messaging and the surge in mobile browsing. Video is making a comeback this year. Find out what this means for email marketing and how to use video successfully in your [...]

Posted by Denise Cox on February 17, 2011

New DMA UK Email Benchmark report

Denise Cox

Tweet{lang: ‘en-GB’}We’ve just released the latest in the DMA UK Email Marketing Council’s ongoing series of Benchmarking Reports. Two key findings: UK business’s are becoming more dependent on email to achieve their marketing goals, and there’s been a  huge shift towards social media integration with email. Here’s the full press release: 17 February, 2011 The latest [...]

Posted by Rupert Harrison on February 1, 2011

In phase one, we’ll dehumanize the enemy by calling them data

Rupert Harrison

Tweet{lang: ‘en-GB’}It’s not often that I share a “data gag” outside of my circle analyst friends, but I thought this was worth the effort! The title of this post comes from a Dilbert cartoon strip, which, whilst amusing, also made me think that remembering what data really is should be at the forefront of the [...]

Posted by Tink Taylor on January 24, 2011

Does Facebook underestimate spammers?

Tink Taylor

Tweet{lang: ‘en-GB’}When I wrote about Facebook Messages back in November, I closed the piece with the thought that it was really just another form of electronic mail. Or “email”, if you will. As such, it’s bound to live or die by the same rules. So we were a little disturbed to read this post talking [...]

Posted by Kath Pay on January 18, 2011

Email’s growth is greater than Social Media in 2010

Kath Pay

Tweet{lang: ‘en-GB’}Now, not wanting to belabour the point, here are some interesting stats from Pingdom that show that not only is email is alive and kicking but is also growing – faster than social media. So just looking at users of email and the growth of email accounts within the past year here are some figures to [...]

Posted by Jonathan Burston on December 17, 2010

Privacy is dead…get over it!

Jonathan Burston

Tweet{lang: ‘en-GB’}To many privacy is dead. We live in a world that is open, barriers have been dismantled: – you can get information about anything and everything – you get served recommendations based on previous purchases and what others similar to you have searched for – we’re all broadcasters in our own right, the technology [...]

Posted by Margaret Farmakis on December 15, 2010

An Email Christmas Carol

Margaret Farmakis

Tweet{lang: ‘en-GB’}One of my favourite things about Christmas is watching the film “A Christmas Carol” based on the Charles Dickens classic of the same name. While there have been many film versions over the years, I’m partial to the 1951 version directed by Brian Desmond Hurst, which was always shown on TV on Christmas Eve [...]