http://dmaemailblog.com/2009/11/04/the-secret-power-of-the-unopened-email/ Email Marketing best practice, research and deliverability advice. Wed, 16 May 2012 11:58:00 +0000 hourly 1 http://dmaemailblog.com/2009/11/04/the-secret-power-of-the-unopened-email/comment-page-1/#comment-100 Nigel Ball Fri, 27 Nov 2009 08:51:34 +0000 http://dmaemailblog.com/?p=679#comment-100 It's interesting how the subconcious mind works. The nudge effect may prove useful yet we shouldn't rely entirely on it. Content relevance will always be the key and let the others just be the icing on the cake. <strong>Yum</strong>. :D It's interesting how the subconcious mind works. The nudge effect may prove useful yet we shouldn't rely entirely on it. Content relevance will always be the key and let the others just be the icing on the cake. Yum.

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