Are Customers Getting Too Much Email?
Join us for an interactive panel, chaired by the DMA Email Marketing Council on the first day of Inbox/Outbox.
A DMA Email Marketing Council interactive panel, exploring the effects of recession on email marketing.
As marketeers are often pressured into sending more email, some pressing questions occur:
- What will be the impact of this now and in the longer term?
- What is the impact of this on ROI?
- How do you cut through the clutter?
- Is the situation different for B2B?
- Will volumes change again when the economy improves?
Venue: Inbox/Outbox, New Connaught Rooms, London
Date: 16th June 2009
Time: 4.15 – 4.45pm
Panelists:
Chair: James Bunting, Communicator Corp
Dela Quist, Alchemy Worx
Kath Pay, Ezemail
Kirsty Montgomery, Hilton Hotels
Matthew Simons, Acxiom
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