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Posted by Kath Pay on October 12, 2008
The October issue of Infobox is out and we have some great articles lined up in this month’s issue…
The legendary Bill McCloskey reveals what makes an email campaign successful and gives some great examples; Stephanie Miller of Return Path looks at how we can improve our ROI and Skip Fidura of OgilvyOne reviews the changing role of marketing over the years and comes to an interesting conclusion.
And guess what?… they all have something in common…but I won’t spoil the surprise – you’ll have to read them to find the common denominator.
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